Category Archives: Search Engines

Duplicate Content in a Post-Panda World

by SEOMoz “No one saw the panda uprising coming. One day, they were frolicking in our zoos. The next, they were frolicking in our entrails. They came for the identical twins first, then the gingers, and then the rest of … Continue reading

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A New Way of Looking at Ranking Factors

By SEOMoz SEOmoz readers are no strangers to the concept of search engine ranking factors. In general, much of the community that comments seems to delight when some new factor is discovered that may provide a potential ranking boost. Who … Continue reading

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What SEOs Must Learn from Adwords Folks

by SEOMoz AdWords folks. They’re the traders of the online marketing world. They spend their time analyzing scoreboards, making little improvements and brainstorming their next ideas. They split-test their ideas, scale the best and ditch the best. In a world … Continue reading

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SEO for the iPad

from SEOMoz by Phil Nottingham When the iPad first came out, like many people, I didn’t really get it. My initial thoughts were something along the lines of “Steve… what the hell?! You’ve produced a giant iPod and are somehow … Continue reading

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Webmaster Tools in Google Analytics for everyone

by Kate Cushing, Associate Product Manager, Google Analytics team Back in June, we announced a pilot program to allow users to surface Google Search data in Google Analytics by linking their Webmaster Tools accounts. We’ve been busy making some improvements … Continue reading

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Local SEO Checklist for New Sites

from SEOMoz Hola! Bienvenidos mis amigos! Welcome to the first ever Peruvian edition of Whiteboard Friday. It’s Peruvian because as you can see I am attired in a Peruvian football jersey, which I recently picked up on my trip to … Continue reading

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Big Brand SEO

by SEOMoz Throughout my six years as an SEO, there have been times when I’ve questioned the value of SEO for clients. The reasoning behind this was that popular non-brand phrases were unlikely to drive business or in some cases … Continue reading

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6 Extreme Canonical Tricks

by SEOMoz After I wrote about my intentional experiment in catastrophic canonicalization last year, I started getting a lot of questions about other uses (and abuses) of the canonical tag. In many cases, I couldn’t find much data out in … Continue reading

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3 Ways to Use Google’s New Search by Image for Link Building

by SEOMoz As you may have heard, Google recently launched a new feature called Search by Image. While experimenting with the feature, I identified three scenarios where search by image has a distinct advantage over traditional approaches for finding link … Continue reading

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Add +1 to help your ads stand out

Posted by Nathania Lozada, Inside AdWords crew People make choices about your website many times each day–whenever your pages appear in Google search results. What if the people who love your site could help their friends and other users find … Continue reading

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