If someone told you that there was a quick and easy way that many of you could improve your SERP CTR for minimal effort, you’d all stop in your tracks and give them full attention. Yet, Schema.org and rich snippets are still horribly under-utilized.
Since Google (and Bing!) officially introduced schema.org in June, it’s fair to say motivation to implement it has been mixed. However since its introduction Schema.org has already evolved a lot, adding a lot of new stuff that people haven’t paid attention to. Here I try to persuade you there are few downsides and plenty of upsides.
Myth: Schema.org markup doesn’t get rich snippets!
A common objection I hear to people not using Schema is that there’s no point because Google don’t use it for rich snippets. WRONG!
This was true, but is no longer; lots of websites in different markets have taken a leap of faith and are seeing the benefits in the form of rich snippets.
Read the complete post using the link below:
Article source: http://feedproxy.google.com/~r/seomoz/~3/MiH1vAxgzoo/schema-examples
