Blog Posts to Read for February 17, 2011

Writing by SEO Journal

Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do!

A More ‘Organic’ Experience
This blog post points out that Google’s sponsored ads look more like organic results recently. Screenshots comparing search engine results pages from 2007 and 2011 are included.
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Is Google preparing for an online reputation service?
This post discusses the possibility of Google becoming a player in the field of online conversation monitoring.
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Upgraded LinkedIn Ads Platform: My Interview With Andrew Chang
This post includes an informative interview with the marketing lead for LinkedIn ads. He talks about improvements that have been made recently to the platform.
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Google Updates Algorithm to Fight War on Spam
Google has launched a new algorithm that will be able to detect and reduce spam in search results. This post includes a quote from Matt Cutts in which he outlines some details on the update.
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Get More Traffic Without Search Engines
The search engines aren’t the only way to get website traffic. This post discusses alternate sources of traffic.
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Bing up 21% in January, Google down 2%
This post includes HitWise’s monthly search market share data for January 2011. While Google still held a majority share at 67.95% of all U.S. searches, Bing powered search (including Yahoo!) increased to 27.44%.
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Using Facebook as Your Page
This post explains the recent changes to Facebook Pages. It discusses what you now can and cannot do with your page.
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Does Your Social Media Department Have a Content Czar?
This post provides advice for whoever is in charge of social media at your company. It explains that an important part of any social strategy is a content strategy.
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Is Facebook Really More Damaging to the Workplace than Playboy?
According to this blog post almost twelve times as many U.S. firms block employee access to Facebook as block access to Playboy.com. This is a sign that many firms are yet to fully embrace social media across their business.
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LinkedIn – Branding
This post discusses how LinkedIn can be used as a branding tool. It offers a place to tell your story and build a personal brand.
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These were the our favorite SEO, SEM and Social Media blog posts this week. Check back next week for more top posts!

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